Thursday, October 28, 2010

FV_Addendum


Hi there Finger Tappers,
Just a little add on to my final video. This week Barnes and Noble released the Nook-color. In my video I noted that the Kindle and the Nook, because of their black and white, non-touch screens were not designed to take advantage of the picture book or interactive (enhanced) ebook for younger readers and the iPad seemed to ignore it in their iBooks store aiming only at the older reader. Barnes and Noble, through the release of the Nook-color seem to have embraced this idea and are now positioning themselves to lead this market.


The Nook kids arm of this venture could end up being very important in educational sales and, if ereaders like the Nook-color get a hold in the classroom, could be very profitable and, I'm sure, will soon be emulated by other companies like Amazon and Borders. Even Apple may be forced into addressing the picture book market and, at least, add this functionality to the iBooks store. (There are apps that have picture books available but most are for iPhone and iPod formats and don't translate well to the iPad.)
Anyway, back to my AR angle, it looks as though lower elementary classrooms should be able to get the tools that they need sooner than later after all.


If you have anything to add please just drop a comment below and let me know what you think.
Have a great one
Peter

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